Strategic brand clarity. Elevated visual identity. Conversion-minded design. Authority you can see.
Somewhere between DIY burnout and full custom branding lives the very smart, very strategic founder move: the Livi Semi-Custom Brand. This isn’t a “basic package.” It’s a brilliant shortcut to a premium, polished, high-converting brand—designed specifically for modern wellness businesses who are scaling fast and done waiting for permission to look the part.
We start with one of our signature collections, designed for practices just like yours, and customize it with:
Goodbye basic. Hello you.
the livi semi-custom brand approach
The result? A brand that feels custom without the five-figure custom price tag.
Your brand voice + messaging
Your practice name, custom color palette, and vibe
Your photography + visuals
Expert-level tweaks to layout, hierarchy, and flow so it sells
1. You’ve outgrown the brand you started with ,and it no longer reflects who you are as a founder or clinician.
Why Semi-Custom Might Be Your Best Move Yet:
2. You’re ready for a brand that communicates authority so patients trust you before they ever meet you.
3. You want a polished, elevated identity that builds trust, signals credibility, and supports the level of care you’re known for.
These aren’t your average plug-and-play designs. Our brand collections are clinically intelligent, strategically structured, and built to convert so your practice shows up online like the premium experience it already is.
Perfect for you if:
You’re a medspa, wellness, or functional medicine practice scaling past the starter stage
Start by selecting one of our four signature brand collections. Each one has its own mood, texture, and personality, crafted specifically for modern clinical founders. This is where you claim the aesthetic world your brand is meant to live in.
1. Choose Your Collection
Tell us who you are, what you stand for, and the level of authority you want your brand to hold. Your onboarding gives us the context to translate your expertise into a visual identity that feels intentional, elevated, and distinctly yours.
2. Complete Your Onboarding
We create two design directions based on the collection you chose and the insights from your onboarding. Each direction includes a tailored color palette, refreshed logo concepts inspired by the original collection, and curated imagery that matches your aesthetic. You choose the version that best fits your next chapter.
3. Explore 2 Refined Directions
After you choose your direction, we prepare your full identity system. Logos in all essential formats, color palette, curated stock photos, moodboard, and a polished brand guidebook. You leave with a brand that carries authority, builds trust quickly, and reflects the founder you are today.
4. Receive Your Brand Suite
Semi-Custom Branding in 4 Easy Steps
Strategic brand clarity. Elevated visual identity. Conversion-minded design. Authority you can see.
Will my brand look like everyone else who buys the same collection?
These are semi-custom collections, which means we start with our signature design frameworks and customize them with your practice name, colors, and positioning. While other practices may choose the same collection, your final brand will be uniquely yours—different colors, photos, images, and vibes make each one distinct to your practice and market.
That’s our job. We’ll create a curated color palette and brand style that reflects your personality, positioning, and target audience so your visuals align with your audience and goals (not just your Pinterest board).
Do I get to approve the brand direction before final delivery?
Yes! We’ll share two visual directions you choose from before finalizing your brand suite. You’ll have one round of revisions to give feedback and make sure it feels like you. This is a collaboration, not a take-it-or-leave-it situation.
Can I use these visuals across everything, i.e. my website, social, and marketing & clinic?
Yes, and absolutely. We deliver every brand asset in the file types and resolutions you need for real-world use. High-res for your website and signage. Low-res and mobile-ready files for digital. Print-optimized versions for anything that goes on paper. Your brand will look consistent, polished, and professional across every touchpoint.
What exactly is included in the semi-custom brand visual package?
✔️ Two concepts presented ✔️ One final brand delivered ✔️ Primary logo, secondary logo, and logo mark ✔️ Custom color palette ✔️ Curated imagery library ✔️ Moodboard + brand direction ✔️ Full brand guidebook ✔️ All final files in high-res, low-res, and print-ready formats
Note: Font licenses purchased separately (professional fonts require individual licensing for legal use.)
What if I want the template but don’t want to DIY?
That’s where our semi-custom option comes in. We take the template, customize it for your brand, update the design, and even help with copy. You get a fully launched brand and website—without spending a single Saturday Googling “how to launch a site.”
We’ve had clinicians go from purchase to fully launched in under a week. It’s really that fast if you’re focused. Templates give you the structure and clarity—so you can stop overthinking and actually launch.